Enhancing value



No CR targets were agreed with the financial investments CECONOMY and METRO in the Group action areas. The companies continue to pursue their commitments independently and each have their own CR organisation and strategy.


CECONOMY empowers life in the digital world. The sustainability approach adopted by the MediaMarktSaturn Retail Group, the largest investment, is closely tied to the vision and strategy of CECONOMY. MediaMarktSaturn derives sustainability goals in various dimensions of action from this mission. Since the demerger of the METRO GROUP, CECONOMY AG has been developing its own CR strategy. The results of this process will be included in the company’s sustainability report. For more information, go to www.ceconomy.de/en/sustainability/.


METRO’s objective is to generate added value for its customers, while concurrently reducing negative impacts. At METRO, sustainability encompasses every individual aspect of behaviour and is firmly integrated into the corporate strategy. In order to live up to its objective the financial investment has embedded sustainability in its core business, thus ensuring that whenever economic and environmental or social considerations affect one another, overlaps are dealt with in an efficient, solution-oriented way. The retail group describes its broad CR commitment along the value chain in the Corporate Responsibility report and on its website www.metroag.de/en/responsibility.

This section includes the following GRI indicators: